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As search behavior shifts from Google to generative AI tools like ChatGPT, Gemini, and Claude, a new discipline is emerging: Generative Engine Optimization (GEO). GEO is the process of optimizing your digital content so AI-powered platforms can easily find, understand, and cite it in their responses. It’s not about ranking on page one anymore—it’s about […]

In today’s competitive retail landscape, liquor stores can’t afford to rely on foot traffic alone. The most successful operations are using digital advertising not just to build brand awareness—but to drive real people into their physical locations. At Brick Inc., we specialize in helping liquor retailers grow through smart, hyper-targeted digital strategies. Whether you’re a municipal […]

SL (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between web server and browser. This link ensures that all data passed between the web server and browsers remain private and integral. This post will serve as a reminder that SSL is critical to having an online website. When a SSL certificate […]

Eventually, your business will adhere to the primary medium which is the Internet. We are remote and connected through virtual platforms. BRICK makes it easy for your customers to research you first before making a buying decision. When your customer investigates digitally, he or she makes his or her determination of credibility. When you put […]

Have you ever gone “huh?” while listening to someone talking about digital?CTR, CTA, UTM, and DNS ever made you feel dizzy?  Worry less, we are here to break it down for you. BRICK is not just your typical ad agency, we are your partner! We care for your business and growth. Therefore, we find it important for you to have the answers even […]