In today’s competitive retail landscape, liquor stores can’t afford to rely on foot traffic alone. The most successful operations are using digital advertising not just to build brand awareness—but to drive real people into their physical locations.
At Brick Inc., we specialize in helping liquor retailers grow through smart, hyper-targeted digital strategies. Whether you’re a municipal operation, family-run shop, or regional chain, the right ad campaign can deliver measurable ROI—fast.
Why Digital Advertising Matters for Liquor Stores
Traditional marketing—like newspaper ads or mailers—can be expensive, slow, and hard to track. Digital advertising flips that script. With the right strategy, you can:
Reach customers nearby with local targeting
Promote limited-time offers and special releases
Drive sales of specific SKUs using seasonal demand
Track every dollar spent with real-time reporting
Whether you’re launching a new product line or just want to boost weekend traffic, digital ads let you hit the gas—and see results.
The Tactics That Work
Here’s how we help liquor stores win with digital:
1. Local Geofencing Ads
Using GPS targeting, we serve ads to people within a few miles of your store—often while they’re browsing their phones or apps. These ads are ideal for promoting weekend specials, events, or limited releases.
2. Programmatic Display Ads
We target the right people—not just random impressions. By layering in purchase behavior and demographics, we put your ad in front of the highest-potential customers.
3. Campaigns for New Products & Seasonal Promotions
Got a new ready-to-drink cocktail line? Doing a summer seltzer push? We create ad creative that highlights specific products, then drive traffic directly to a promo page or Google My Business listing.
4. Always-On Awareness
Sometimes it’s not about one offer—it’s about staying top-of-mind. With low-cost, ongoing campaigns, you can stay visible in your community 24/7.
Real Results. Real ROI.
Our clients have seen:
Up to 18% increase in in-store visits after launching geo-targeted banner ads
40% lift in weekend sales when pairing promotions with a digital push
Better brand recognition amond new local customers who previously didn’t know they existed
We track impressions, clicks, store visits (via mobile data), and POS impact—so you always know what you’re getting for your ad spend.
Ready to Grow Your Liquor Store Sales?
If you run a liquor store—or work with one—and want to increase your in-store revenue with data-backed advertising, we’re here to help.